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From: NCR Launch Watch
Subject: NCR Weekly Brief — Nov 24, 2025
Trehan Iris partners with Knox for wellness-focused residential developments in Gurgaon.
RERA approves projects worth ₹1,500 crore across flats and villas in Noida.
Greenbay launches "The Monarque" luxury residential project with ₹1,000 crore potential.
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Trehan Iris has partnered with Knox to introduce a new era of wellness-focused residential developments in Gurgaon. Industry analysts note this collaboration reflects the growing demand for health-centric amenities in premium housing projects, a trend accelerated by post-pandemic lifestyle preferences.
Central Park will invest ₹2,000 crore in a luxury residential project along the Dwarka Expressway, targeting the ultra-premium segment. Market observers highlight how the expressway corridor is emerging as Gurgaon's next luxury destination, with improved connectivity driving developer interest.
Starbucks has marked a major milestone with a new Reserve store in Gurgaon, joining other premium international brands like Magnolia Bakery. Industry watchers believe this influx of global premium retailers signals a significant shift in Gurgaon's positioning, creating a micro-premiumisation effect that enhances property values in surrounding areas.
Max Estates' upcoming forest-themed project near Dwarka Expressway is generating strong market interest. The location context suggests developers are increasingly leveraging natural surroundings as a key differentiator in Gurgaon's competitive luxury market.
Godrej Properties is developing a premium commercial project on Golf Course Road, further strengthening the area's position as a corporate hub. Market analysts highlight how such developments are creating self-sustaining ecosystems where premium residential and commercial spaces complement each other.
Industry observers note an emerging trend where Gurgaon developers are designing projects to create shared vistas and uninterrupted sightlines. This architectural approach enhances the premium perception of multiple developments simultaneously, creating value across micro-locations.
Noida's RERA has approved projects worth ₹1,500 crore, including both flats and villas, indicating regulatory confidence in the market. These approvals are expected to add approximately 2,500 housing units to address the region's supply-demand gap.
County Group has acquired a 5-acre land parcel in Noida for ₹473 crore, signaling strong developer confidence in the region. Market analysts note this acquisition is strategically positioned near Experion's Sector 151 project, potentially creating a premium micro-cluster.
Experion's Sector 151 project is gaining prominence as a premium residential destination, particularly with its proximity to the TCS campus. The location context suggests strong potential for rental yields and capital appreciation, with connectivity improvements further enhancing its attractiveness.
Dubai-based DAMAC has opened a Global Capability Center in Noida, with plans for a second facility in Pune. This development underscores Noida's growing appeal to international corporates, potentially boosting demand for premium housing in the vicinity.
Noida's retail sector is experiencing significant growth, driven by the upcoming Noida International Airport and improved connectivity. Market analysts highlight how infrastructure developments are transforming Noida into a commercial hub, attracting both national and international retail brands.
Industry observers note that Noida is witnessing a shift in its development narrative, with stronger developers replacing the JP legacy. This transition is bringing improved execution capabilities and financial stability to projects across the region.
NBCC has sold 609 Amrapali units in Greater Noida for ₹1,070 crore through e-auction, marking progress in the resolution of stalled projects. This development brings relief to homebuyers who have been awaiting possession for several years.
Greater Noida Authority is set to take action against realtors regarding pending registries and dues. This regulatory enforcement is expected to bring more accountability to the sector, potentially benefiting homebuyers in the long term.
Delhi is planning a major circle rate overhaul to align property valuations with current market prices. This move is expected to bring more transparency to transactions and potentially impact the overall real estate market dynamics in the capital.
Delhi's Khan Market has retained its position among the world's most expensive retail destinations, reinforcing the capital's appeal to luxury brands. This distinction highlights the continued strength of Delhi's premium retail segment despite emerging competition from NCR micro-markets.
Delhi has finally declared 4,080 hectares of Southern Ridge as reserve forest after 31 years of deliberation. This environmental protection measure is expected to enhance the green cover and potentially increase property values in surrounding areas.
Shahrukhz by Danube, which debuted in Dubai, is planning similar towers in Delhi among other global cities. This international development concept reflects Delhi's growing appeal to global developers and its position in the ultra-luxury segment.
Greenbay Infrastructure has launched "The Monarque," a luxury residential project at Yamuna Expressway with an estimated revenue potential of ₹1,000 crore. This development underscores the corridor's transformation into a premium residential destination.
Adani Enterprises has been chosen to acquire Jaypee Group assets despite offering less than Vedanta. Industry analysts believe this acquisition could bring better preparedness and longer-term vision to projects along the Yamuna Expressway, potentially accelerating development in the region.
Gaur Chrysalis, located near the Noida International Airport corridor, is gaining increased attention as the airport nears completion. The project exemplifies how airport connectivity is reshaping real estate dynamics along the Yamuna Expressway.
Delhi NCR commercial real estate is set for a major supply boost with 5 million sqft of new Grade A space expected in the coming months. This addition will address the growing demand from domestic and international companies expanding their presence in the region.
According to Magicbricks rental index report, rentals have stabilized across India, with NCR outperforming strongly. This trend indicates robust demand for rental properties, particularly in premium residential segments across the region.
Top 28 listed realty firms sold properties worth ₹92,500 crore in April-September, with Prestige Group leading the sales. This performance reflects the overall strength of the real estate sector and consumer confidence despite economic uncertainties.
Lodha will invest ₹1,900 crore in a Delhi NCR project, marking the Mumbai-based developer's significant entry into the region. The project is eyed for April 2026 launch, indicating long-term confidence in NCR's real estate market.
ATS Homekraft has repaid ₹1,250 crore to HDFC Capital, demonstrating the financial strength of the developer. This repayment reflects the improving financial health of established developers in the NCR region.
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Industry observers note an emerging trend of developers strategically aligning adjacent land parcels to create enhanced value propositions. This approach allows for shared green views, uninterrupted internal vistas, and a more premium perception across multiple developments. The County–Experion Sector 151 cluster exemplifies this strategy.
Starbucks Reserve, Magnolia Bakery, and upcoming ultra-premium retailers are creating a halo effect that elevates entire micro-markets like Golf Course Road and Dwarka Expressway.
Strong responses for projects like Birla Pravaah show that buyers continue prioritising strong location fundamentals, future potential, and pricing power over branding or themes.
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